Payers trust Freshpaint to make member campaigns measurable and compliant. Restore visibility, track what drives member enrollment and retention, and cut wasted spend while staying HIPAA compliant across Google, Meta, TikTok, DSPs and more.
Drive Member Growth Safely: Run high-impact campaigns, measure conversions with precision, and retarget responsibly.
Eliminate Wasted Spend: Restore targeting accuracy and reduce cost-per-lead while staying HIPAA-safe.
Reach the Right Audience: Build privacy-safe audiences from onsite behavior, plan interest, quote request, geographic location, and more.
Compliance Built-In: Ensure every digital vendor and campaign stays HIPAA-compliant, giving Legal, Privacy, and IT peace of mind while enabling Marketing to move fast.
            
          
            
          The tracking technologies on your website that power advertising and analytics are giant personal user data vacuums that put your organization at risk of violating privacy regulations. As a healthcare marketer, you need to supply data to those tools for maximum ROI, but you have to do it in a HIPAA-compliant way. Freshpaint unlocks that ability.
Learn how leading payers are restoring campaign visibility, and cutting wasted ad spend and CAC, without risking PHI. Get a proven Privacy-First Framework with case studies and best practices for compliant tracking across Google, Meta, TikTok, and DSPs.
               
          
        
        
        
      Arden Kaley, VP Growth Marketing

            
          
          
        
        Access this exclusive, on-demand session where leading payer marketing and compliance experts reveal how to drive growth in a regulated world.
Boost Enrollment: Attract and convert the right members with data-driven tactics
Improve Retention: Engage members through compliant, personalized outreach
Navigate Privacy Laws: Stay ahead of HIPAA and emerging state data regulations
In this on-demand webinar, a legal expert with more than 10 years of experience in healthcare law will explore the recent privacy regulations impacting health care providers and discuss strategies for payers to proactively prepare for establish a strong preventative defense against potential legal and regulatory challenges.