Healthcare Marketing Privacy Webinar Series: Ep. 5 
Making Event Management Easier For Healthcare Marketers


Rethinking your tech stack doesn’t have to mean starting all over again when managing events. Learn how to leverage your existing Google Tag Manager event structure in a HIPAA-compliant way and see how you can leverage the power of Freshpaint’s autotrack to configure new events more quickly in the future.

What You’ll Learn:

  • Why healthcare organizations are determining that Google Tag Manager can be safe to use
  • How to migrate existing Google Tags to HIPAA-compliant Freshpaint tags.
  • Why autotrack is a low code unlock for future event tagging


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Trusted by Healthcare

Featured Speakers

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James Silvester

Head of Sales Engineering

Create New Events Easily With Freshpaint's Autotrack

Freshpaint helps marketers who don’t write code create the new events they need to measure performance, build better experiences, and drive patient engagement.

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Freshpaint bridges the gap between patient privacy and digital marketing by ensuring sensitive data is never shared with tools that aren’t HIPAA-compliant.