Retain to Grow: Mapping the Patient Journey from Click to Chair

A private roundtable for DSO marketing and growth leaders

📅 Tuesday, July 22, 2025
🕚 11:00 AM PT / 2:00 PM ET
💻 Virtual · Seats are limited

How confident are you that your marketing is driving real patient visits, not just clicks and leads?

If you're not sure, you're not alone. Most DSOs struggle to track what’s actually working. Attribution breaks. Retention data is murky. And compliance risks are often hiding in plain sight.

In this 60-minute roundtable, you’ll join a small group of DSO marketing leaders for a candid discussion on how to connect the dots across the full patient journey — from the first ad click to the second visit. We’ll talk about the real impact of broken tracking, the cost of flying blind, and how DSOs are solving these challenges to drive smarter growth.

We'll cover:

• What's actually driving performance (and what's just noise)
• Where spend is being wasted and how to fix it
• Smarter ways to target, retarget, and suppress without breaking HIPAA
• How teams are doing more with less by leveraging data, not more tools

This is a camera on, peer-led conversation, not a webinar. Bring your challenges, your questions, and your thoughts on what's working (or not) in today's DSO marketing landscape.