Ready for AEP 2026: Digital Marketing Moves Payers Can't Afford to Miss

Available On-Demand

With AEP 2026 on the horizon, the pressure is on for payer marketers to move faster, market smarter, and stay fully compliant in an increasingly complex landscape. Consumer expectations are rising. Privacy regulations are tightening. And AI-fueled personalization is rapidly reshaping how (and where) members engage.

Join industry leaders for a forward-looking session on the trends, technologies, and tactics that will define success in AEP 2026. From the decline of third-party data to omnichannel orchestration and privacy-first personalization, our expert panel will help you build a resilient, high-impact marketing strategy.

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Featured Speakers

dave twichell

Dave Twichell

Head of Marketing

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Craig Blake

Healthcare Practice Leader

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Aaron Mauck

Chief Research Officer

Scan Your Website For Privacy Risks

Generate a comprehensive scan of all the pages on your domain(s) to audit what trackers are running where, so you can quickly make the decisions that keep you compliant with privacy laws like HIPAA.

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2025 Payer Marketing Masterclass: Unlocking Strategies for Enrollment, Compliance, & Member Retention  

Payer marketing masterclass features actionable insights from top industry experts to help you navigate the complex healthcare marketing landscape. Unlock winning strategies for enrollment, retention, and privacy in this exclusive, on-demand event. Master the tools needed to drive growth, stay ahead of the competition, and excel in the enrollment season!

Unlock High Performance
Marketing & Protect Member Privacy

Freshpaint bridges the gap between patient and member privacy and digital marketing by ensuring sensitive data is never shared with tools that aren’t compliant with privacy laws like HIPAA.