Privacy Wrapped: 2024’s Biggest Moments in Healthcare Marketing, Plus a Look Ahead

Watch The On-Demand Webinar 👇

2024 was a wild year for healthcare marketing. Between privacy laws tightening and regulatory scrutiny ramping up, the stakes for staying compliant have never been higher. So how do you keep your marketing effective while navigating an ever-shifting privacy landscape?

What You’ll Learn:
  • How to navigate Meta’s new healthcare ad restrictions without sacrificing performance (or privacy)
  • Real-world examples of HIPAA violations that led to costly lawsuits—and the steps you can take to avoid becoming the next headline
  • Key trends and regulatory changes on the horizon to help your organization stay ahead in 2025
  • Practical tips to balance digital marketing goals with evolving privacy rules
Trusted by Healthcare
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proton-centre
yale
columbus
allergy
baptist

Scan Your Website For Privacy Risks

Generate a comprehensive scan of all the pages on your domain(s) to audit what trackers are running where, so you can quickly make the decisions that keep you compliant with privacy laws like HIPAA.

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Engage with a growing community of healthcare marketers at Freshpaint's other in-person and on-demand events. 

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Marketing & Protect Patient Privacy

Freshpaint bridges the gap between patient privacy and digital marketing by ensuring sensitive data is never shared with tools that aren’t HIPAA-compliant.