Tracking tech in healthcare marketing: Why payers are rethinking privacy risk

Available On-Demand

In this on-demand webinar, legal and marketing experts break down the latest regulations targeting pixels and cookies in healthcare marketing — and share actionable strategies to help payers stay compliant without compromising digital performance.

 
You will learn about: 
  • How a single pixel can expose your organization to legal risk under HIPAA and state laws
  • What to audit now to avoid privacy pitfalls on your website
  • How a privacy-forward strategy can accelerate trust and digital growth 

On Demand (1)-1Fill out the form to access the webinar on-demand 👇

Trusted by Healthcare
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Featured Speakers

Golding_E_25985_WB - Liz Engman

Elliot Golding

Partner, McDermott Will & Emery

Ray Mina_Freshpaint_Head of Marketing

Ray Mina

VP of Marketing

Scan Your Website For Privacy Risks

Generate a comprehensive scan of all the pages on your domain(s) to audit what trackers are running where, so you can quickly make the decisions that keep you compliant with privacy laws like HIPAA.

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Explore Our Other Events

Engage with a growing community of healthcare marketers at Freshpaint's other in-person and on-demand events. 

Unlock High Performance
Marketing & Protect Member Privacy

Freshpaint bridges the gap between patient and member privacy and digital marketing by ensuring sensitive data is never shared with tools that aren’t compliant with privacy laws like HIPAA.